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Monthly Archives: January 2012

2013 Acura ILX and RDX Models to Debut in Chicago

Acura has announced that the production versions of the 2013 ILX compact sedan and RDX crossover will debut next week at the Chicago Auto Show. The ILX concept and RDX prototype debuted at the Detroit Auto Show in January and both models that we saw are pretty close to what we expect to see unveiled in Chicago. According to Acura,...

VIDEO: Lexus Unveils its First Ever Super Bowl Commercial "The Beast"

Lexus has released its commercial, "The Beast" for Super Bowl XLVI. This marks the first time ever that Lexus will air a spot during the big game. The :30 second commercial features the all-new 2013 GS as it breaks free from containment, illustrating the company's move in a new design direction for the brand. The spot also hints at...

2014 Dodge Dart SRT4 to Pack Close to 300-HP

The 2013 Dodge Dart is way better than that old Dodge Caliber that it replaced. Even though the 2013 Dart will be available with three different engines, the most powerful engine only packs 184 horsepower. Want even more power from the Dart, well Chrysler's SRT team that is unveiling a new Viper in April, is also reportedly working on...

Chrysler Celebrates Mopar's 75th Anniversary with Four Custom Models

Chrysler is celebrating Mopar's 75th anniversary with four custom vehicles, the Mopar '12 300, 2013 Dodge Dart "GTS 210 Tribute", 2012 Fiat 500 "Stinger" and the 2012 Mopar Jeep Compass "True North." "Customization is king," said Pietro Gorlier, President and CEO of Mopar, Chrysler Group LLC's service, parts and customer-care brand. "These head-turning 'Moparized' vehicles show how we can go...

VIDEO: 2013 Cadillac ATS Hits the Track for the Super Bowl

Cadillac's all-new 2013 ATS is the subject of its Super Bowl commercial that is going to air during the game this Sunday. The on-road performance of the ATS is the subject of the 30-second spot. "The ad showcases what will make ATS a serious new challenger against the world's best compact luxury cars," said General Motors Global Chief Marketing Officer...

2013 SRT Viper Teased Ahead of New York Debut

This April, Chrysler is going to take the wraps off the 2013 SRT Viper (note that the Dodge name will no longer be applied to the Viper). Although April is still 2 months away, SRT has released the first teaser photo of the Viper on its Facebook page. The next-generation Viper will be powered by a new V10 and will...

VIDEO: Acura's Super Bowl Spot Stars Jerry Seinfeld, Jay Leno and the NSX

The Super Bowl is only a few days away, but automakers have started giving us previews of its commercials that will air during the show. Today we've seen previews of Honda's spot with Ferris Bueller and Toyota's commercial for the 2012 Camry. For the first time ever Acura is going to air a commercial during the big game. During the...

VIDEO: Toyota's Super Bowl Spot Reinvents More Than the 2012 Camry

Toyota has released the extended version of its Super Bowl XLVI commercial that is going to air on February 5th, during the game. After not advertising during the game in three years, Toyota is returning with a spot that promotes the all-new 2012 Camry. The 60-second "Reinvented" spot takes a cue from the marketing campaign promoting the reinvention of...

VIDEO: Ferris Bueller Gets Behind the Wheel of the 2012 Honda CR-V

Matthew Broderick plays a grown-up version of Ferris Bueller in Honda's Super Bowl commercial for the 2012 Honda CR-V. The 60-second spot reinterprets a handful of landmark scenes from Paramount's 1986 Ferris Bueller's Day Off, including the museum visit, rogue valet and infamous parade float lip sync. "Matthew's Day Off" is part of an integrated, multiplatform advertising campaign that began...

Tesla Teases the Tesla Model X Crossover

Tesla will unveil its third model, the Model X crossover on February 9th, but here's the first teaser photo of it. The teaser photo shows off the electric crossover's roofline and part of its grille. The teaser photo was part of Tesla's invitation to the official unveiling of the Model X that is going to take place at Tesla's Design...

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