Audi's Super Bowl Spot Highlights the 2013 Audi S7 and LED Tech

Audi has released some of the details about its new 60 second spot that will air during the Super Bowl on Sunday, Feb. 5, 2012. The upcoming 60 second spot will focus on Audi’s LED headlights and the 2013 Audi S7.

“With LED, there’s no mistaking an Audi. Since pioneering the technology nearly ten years ago, LED lights have established the Audi persona have become one of the most recognizable features on the road,” said Scott Keogh, Chief Marketing Officer, Audi of America. “Like our LEDs, this year’s Super Bowl spot will be unmistakably Audi.”

The high-performance version of the A7 five-door coupe, the S7 is powered by a new 4.0L TFSI V8 that generates 420 hp and 406 lb-ft of torque. The S7 will reach 0-62 mph in 4.9 seconds and has an electronically-limited top speed of 155 mph.

This is the fifth consecutive time that Audi has created a spot for the Super Bowl.