During today’s big game, Nissan aired a spot called “With Dad” that is meant to “depict the struggle of work-life balance facing many American families.” The big surprise is at the end of the 90-second commercial the all-new 2016 Nissan Maxima is revealed.
During today’s big game, Nissan aired a spot called “With Dad” that is meant to “depict the struggle of work-life balance facing many American families.” The big surprise is at the end of the 90-second commercial the all-new 2016 Nissan Maxima is revealed.
“The spot depicts a journey that moms, dads and children face in trying to make family a priority while striving to balance work demands. Like many women and men in America, our dad cherishes the time he spends with his family, but the requirements of his job continually call him away,” said Fred Diaz, senior vice president, Nissan Sales & Marketing and Operations U.S., Nissan North America. “But as we see, both parents share equally in the courage, hard work and sacrifice required to keep the family strong as they raise their son.”
Related: 2016 Nissan Altima to get “significant” update
The 2016 Maxima was previewed last year with the Sports Sedan concept. Nissan says that details about the new Maxima will be revealed at a later date, but at least this spot gives us a clear look at the styling, which stays very close to the concept.