The commercial, titled “My World,” is voiced-over by Lopez, who is seen driving a Fiat 500 Cabrio as she travels through the streets of Manhattan to the Bronx. The commercial is voiced over by Lopez and “explores her personal take on how life in the New York City borough continues to inspire her to be tougher, to stay sharper and to think faster.”
Olivier Francois – Head of Fiat and Chief Marketing Officer and Brand Marketing Communications, Chrysler Group LLC stated, “The commercial tells the story of how the simple elements of our upbringing can help explain who we are, where we’re going and serve as a source of inspiration to achieve our goals in life. That drive and determination is the common thread that is shared with the Fiat brand and our philosophy that ‘Life is Best When Driven.'”
Does this commercial make you want to go out an buy a Fiat 500?