Toyota Uses This Year's SEMA Show to Celebrate its Performance Legacy

Toyota wants the world to celebrate its performance legacy and this year at the SEMA Show in Las Vegas, Toyota will focus on the past, present and future of its passion for performance.

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Toyota wants the world to celebrate its performance legacy and this year at the SEMA Show in Las Vegas, Toyota will focus on the past, present and future of its passion for performance. This year Toyota will showcase fifteen unique vehicles that Toyota says “underscore the company’s commitment to truly push the limit of both man and machine.”
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At Toyota’s SEMA booth Toyota will show off TRD versions of the 4Runner, Tacoma and Tundra in addition to DUB edition versions of the Yaris, Sienna and Camry. The FT-1 sports car concept will also be at the show and the 2015 Toyota Camry Cup Car that will compete in the NASCAR Sprint Cup Series will be there as well.

Related: Scion iM Concept Teased Ahead of its Debut at the LA Auto Show

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“What better place than SEMA to show the automotive world what our passion for performance looks like,” said Steve Appelbaum, Toyota’s engagement marketing and motorsports national manager. “Toyota is making cars and trucks that inspire creativity amongst the enthusiasts who live and work in the SEMA industry, and we’re so excited to show what that kind of bold imagination can produce with our vehicles.”

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The show kicks off on November 4.

Source: Toyota