The once long-neglected GM division, Saturn is finally starting to make a comeback . Thanks to an influx of new models that have been supplied by Opel, the division is starting to finally see a surge in sales. Sales increased 20.5 percent during the first quarter of this year, which is a stark contrast to the other domestic automakers.
The new interest in the automaker is being driven by the new Aura, Outlook and Sky. The Saturn Aura was named as North American Car of the Year, which has boosted sales that were flat at the end of 2006.
Saturn also has two new models that are going to be released within the next few months. The all-new Vue and the replacement for the weird looking Ion, the 2008 Saturn Astra should boost sales.
The 2008 Saturn Vue will be one of the division’s most important models, due to the fact that the compact crossover segment is the market’s fastest-growing niche. The new Vue will have three different powertrain packages, which range from a fuel saving four cylinder to a 3.6L V6 that can tow 3,500 pounds. There will also be a Vue Red Line and a Vue Green Line, which will be a low-cost hybrid. In 2010 the company may also launch a Vue plug-in hybrid, which would be capable of running on the battery alone for extended distances.
It’s good to see that one of the GM divisions is doing well.
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