For buyers that need a heavy duty pickup, but also want a bit of luxury as well, Ram has unveiled the 2018 Ram Heavy Duty Laramie Longhorn Ram Rodeo Edition pickup. The Ram Laramie Longhorn Ram Rodeo Edition amps up the interior with more wood, leather and steel trim.
“The 2018 Heavy Duty Longhorn Ram Rodeo Edition is the ultimate combination of capability, refinement and towing content,” said Jim Morrison, Head of Ram Truck Brand, FCA – North America.
The Heavy Duty Longhorn Ram Rodeo Edition adds body-colored bumpers, side-steps and Longhorn badging across the tailgate. The Ram 2500 or 3500 models with single rear wheels, ride on 20-inch aluminum wheels with optional painted pockets, while Ram 3500 dual-rear-wheel trucks ride on 17-inch polished aluminum wheels.
The Ram Rodeo also adds a 5th wheel/gooseneck trailer prep package, bed-view camera, and a rear air suspension.
The 2018 Ram 2500 Heavy Duty Longhorn Ram Rodeo starts at $62,485, while the 2018 Ram 3500 Heavy Duty Longhorn Ram Rodeo starts at $72,955 including the destination fees.