Kia Attempts to Go After Scion with SOUL Concepts

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Kia is going to bring three special versions of its upcoming SOUL to the Geneva Auto Show.

These three concept versions of the SOUL are expected to showcase the “the world of possibilities” for accessories, customizing and personalization of Kia vehicles (similar to Scion). Kia has released one teaser image of the SOUL Burner concept, which is supposed to be the “bad boy” of the trio with its matte finish, tattoos and big wheels.

Stay tuned for the official unveiling next month.

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Full Story: Autoblog

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