Mazda Kiyora Urban Concept and Refreshed MX-5 to be Unveiled in Paris

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Mazda is going to unveil the new Kiyora Urban Concept and the revised MX-5 at the Paris Motor Show next month.

Mazda Kiyora (meaning “clean and pure” in Japanese) represents the combination of driving pleasure and environmental responsibility. Kiyora’s aerodynamic Nagare design and the next-generation four-cylinder direct-injection engine contribute to excellent fuel economy.

The revised MX-5 features a revised front end that is similar to the revised RX-8.

Expect more details from the show.

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PRESS RELEASE:

Mazda Kiyora Urban Concept To Debut At 2008 Paris Show

HIROSHIMA, Japan – Mazda Kiyora, a lightweight, next generation, urban compact concept car, will be revealed at the 2008 Paris International Motor Show to be held from Thursday, October 2 through Sunday, October 19, 2008.

Mazda Kiyora (meaning “clean and pure” in Japanese) represents the harmony between driving pleasure and environmental and safety features aspired to in Mazda’s long-term technology development vision, “Sustainable Zoom-Zoom.”

The concept of Kiyora helped the designers to imagine a city car cutting cleanly through an urban landscape, with water as the design theme. Kiyora’s aerodynamic Nagare design and next-generation four-cylinder direct-injection engine contribute to excellent fuel economy and low CO2 emissions.

The new Mazda Kiyora concept car is based on an all-new platform designed to minimise weight and maximise safety and driving pleasure. It also features an interior design and new functions that support a youthful lifestyle.

Joining the Mazda Kiyora concept car on Mazda’s stand at the Paris show, the Mazda MX-5 facelift will make its world debut together with the Mazda6 equipped with Mazda’s newly developed MZR-CD 2.2-litre turbo diesel engine, and the Mazda2 powered by a MZ-CD 1.6-liter diesel.

Officially titled the Mondial de l’Automobile, the Paris motor show press days are October 2 and 3, and the public days are October 4 to 19. Mazda will hold its press conference on Thursday, October 2, at 12:15 p.m. (local time).