The highly anticipated 2020 Jeep Gladiator pickup is finally here and now Jeep has announced the release of the limited Gladiator Launch Edition. If you want one, you’ll want to pay close attention, since it’s only available to order for one day on “Jeep 4×4 Day,” which is April 4.
The 2020 Jeep Gladiator Launch Edition is based on the Rubicon trim level, but it gets some extras, like 17-inch Mid Gloss Black aluminum wheels, 33-inch Falken Wildpeak All-Terrain tires, a wrapped instrument panel mid-bolster painted in Monaco silver and black leather seats with red accent stitching.
It’s available in Black, Bright White, Billet Silver Metallic, Firecracker Red and Granite Crystal Metallic. The Gladiator Launch Edition comes standard with a body-color hard top and fender flares, LED head and taillights, an 8.4-inch touchscreen, a nine-speaker Alpine premium sound system, keyless entry, Forward Facing TrailCam camera, Blind-spot Monitoring, Rear Cross Path detection, ParkSense rear park assist system, Advanced Brake Assist, Full-Speed Forward Collision Warning Plus, Adaptive Cruise Control with Stop, Trail Rail Cargo Management System, spray-in bedliner and Trailer Tow.
Jeep only plans to build 4,190 examples, which is a tribute to Toledo, Ohio, and its 419 area code where both Gladiator and the Jeep Wrangler are built. The pricing for the 2020 Jeep Gladiator Launch Edition starts at $60,815.
Jeep has also announced that buyers that place an order for the Jeep Gladiator Launch Edition are also eligible to enter the “Find Your Freedom” contest, where one lucky person will win one-year’s salary of $100,000.