Geneva 11' Preview: Fiat 500 by Gucci…the Ultimate Accessory

Fiat and Gucci have come together to create a very special Fiat 500. The new Fiat 500 by Gucci is going to debut at the Geneva Motor Show next week. The special edition Fiat 500 was created to celebrate the 90th anniversary of Gucci.

Gucci Creative Director Frida Giannini stated, “In the 50s, the Fiat 500 created a style revolution when it first hit the road. It quickly became the must-have car of its time. Travelling in style has also been at the heart of Gucci ever since Guccio Gucci founded his company as a producer of leather trunks, suitcases and handbags in 1921.”

The 500 by Gucci is available in either white or black and features special chrome accents, 16-inch alloy wheels and Gucci’s signature stripe down the side of the car. Inside Gucci’s logo has been applied to the B-pillar and the seats.

Sales are expected to start in Europe in April, but there is no word if it will come to the US.

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