The 2024 Ford Ranger enters the midsize truck market with a host of updates, blending toughness with modern amenities. As a global nameplate, the new Ranger builds on its reputation for off-road capability, versatility, and everyday practicality. The redesign emphasizes power and technology while broadening its appeal with expanded trim offerings, including a hybrid powertrain and the off-road-focused Raptor variant. With robust engineering and cutting-edge features, the Ranger delivers a dynamic driving and utility experience for work, play, or adventure.
The Ranger’s exterior styling is assertive yet refined. Its bold, square stance is accentuated by a larger grille flanked by signature C-clamp LED headlights. Subtle sculpting along the body gives it a muscular yet aerodynamic presence, while higher trims offer premium touches like unique grille finishes and 18-inch alloy wheels. Off-road-oriented models such as the Raptor boast skid plates, wider fender flares, and chunky tires, signaling their rugged intent. A range of colors and customizable accessories ensures there’s a Ranger to suit every taste.
Under the hood, the 2024 Ranger offers an array of powertrain options, catering to different needs. The base engine is a turbocharged 2.3-liter EcoBoost four-cylinder, delivering 270 horsepower and 310 lb-ft of torque, paired with a 10-speed automatic transmission. New for 2024 is an optional hybrid setup, combining a 2.3-liter EcoBoost engine with an electric motor to boost efficiency without compromising power. For maximum thrills, the Raptor trim packs a twin-turbo 3.0-liter V6, churning out 405 horsepower and 430 lb-ft of torque, ensuring top-tier off-road performance.
Behind the wheel, the Ranger feels composed and capable. The base powertrain provides brisk acceleration and smooth shifts, while the hybrid model balances power and quiet operation with impressive low-end torque. The Raptor, designed for serious off-roading, excels with its specialized Fox Live Valve shocks, upgraded suspension, and terrain management system, which make tackling rough trails a breeze. On paved roads, the Ranger offers precise steering and a surprisingly smooth ride for a truck, making it equally adept at daily driving.
The hybrid Ranger promises commendable fuel efficiency, though official EPA ratings are pending. The standard 2.3-liter EcoBoost engine is estimated to return around 21 mpg city and 26 mpg highway, maintaining solid figures for a midsize truck. The Raptor’s more aggressive setup comes with a slight trade-off, offering approximately 16 mpg city and 19 mpg highway. The addition of hybrid technology is expected to push combined ratings into the low-to-mid 30s, making it an appealing choice for eco-conscious buyers.
Safety is a priority in the 2024 Ranger, which features a suite of driver-assistance technologies. Ford’s Co-Pilot360 system includes adaptive cruise control, automatic emergency braking, lane-keeping assist, and blind-spot monitoring. In crash tests, the Ranger is expected to perform well, building on its predecessor’s solid reputation. While official IIHS and NHTSA ratings for the 2024 model are not yet available, Ford’s commitment to safety engineering ensures peace of mind for drivers and passengers alike.
Inside, the Ranger strikes a balance between functionality and comfort. The cabin features durable materials and an intuitive layout, with higher trims introducing soft-touch surfaces, leather upholstery, and ambient lighting. Seating is spacious, with supportive chairs in both rows, making long trips more comfortable. Ample storage options and clever use of space add to its utility. Available features like a power-adjustable driver’s seat and dual-zone climate control elevate the experience further.
Technology in the Ranger is cutting-edge, with an emphasis on connectivity. A standard 10.1-inch touchscreen runs Ford’s SYNC 4 infotainment system, offering seamless access to navigation, Apple CarPlay, and Android Auto. An available 12.4-inch digital instrument cluster provides customizable information at a glance. Higher trims and the Raptor add premium features like a Bang & Olufsen sound system, wireless charging, and additional USB ports. Over-the-air updates ensure the Ranger stays current with the latest software enhancements.
Ford offers the Ranger in multiple trims, starting with the affordable XL at around $32,000. The mid-range XLT, Lariat, and the new hybrid variant cater to diverse buyer needs, adding more advanced features and customization options. The Raptor trim sits at the top of the lineup, starting near $56,000, with exclusive off-road capabilities and luxury touches. With its wide range of configurations, the Ranger ensures there’s a model for every budget and lifestyle.
The Raptor trim takes the Ranger to the next level, delivering unmatched off-road performance. It features a twin-turbo V6 engine, long-travel suspension, and off-road tires, making it ideal for conquering challenging terrains. Inside, the Raptor is as premium as it is rugged, with suede upholstery, unique Raptor badging, and a sport steering wheel. Advanced tech like trail control and off-road navigation enhances its capability, cementing its status as the ultimate adventure machine.
The 2024 Ford Ranger is a well-rounded midsize truck that blends power, practicality, and modern technology. With its updated design, diverse powertrains, and off-road-ready trims, it appeals to a wide spectrum of buyers. Whether you need a capable workhorse, a family-friendly hauler, or a weekend adventurer, the Ranger offers versatility and value in equal measure.
