Jeep has announced the addition of a new paint color option for the 2023 Gladiator – Earl. The Earl color was originally featured on the Gladiator Farout concept.

“The Jeep community voiced a ton of positive feedback for Earl when it debuted on the Gladiator Farout concept,” said Jim Morrison, senior vice president and head of Jeep brand North America.

The Earl paint option lists for $695 and joins High Velocity, Firecracker Red, Hydro Blue, Sarge Green, Silver Zynith, Sting-Gray, Granite Crystal, black and Bright White as available exterior paint colors. The Earl color is also available on the 2023 Wrangler.