Saturn's Aura vs. Accord and Camry Comparison Campaign Launches and Here is One of the First Commercials For It!


Yesterday we informed you about the new campaign that Saturn is going to do, which will involve placing Toyota Camrys and Honda Accords in Saturn showrooms. Saturn hopes that buyers will see that their Aura sedan is better than the Accord or Camry. The comments are still coming in about that original story.(Click Here) Well now thanks to Autoblog and Saturn we have a look at their first commercial for the campaign. The video is after the jump.

Do you think it will work? Obviously this is a very heated topic. One thing is for sure, I’m sure Saturn is probably happy about all the press this is getting.

Full Story: Autoblog

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