Hyundai has surprised us with a new concept version of the Ioniq 5 EV at the New York Auto Show. It’s dubbed the Ioniq 5 Disney100 Platinum concept.
It’s painted in Gravity Gold matte and rides on Disney-inspired wheels. There are covers over the headlights and taillights that feature Disney sparkle animations. It also gets the Disney100 Platinum Edition badges on the outside and the logo embossed on the front headrests, center console and floormats. Once you turn it on, there’s a Disney-themed intro on the screen which also features Disney music.
“At Hyundai, we are always looking for new ways to connect with customers on every mile of their journey, and the magic that Disney creates inspires us to deliver moments of delight for our customers,” said Angela Zepeda, chief marketing officer, Hyundai Motor America. “This is the first time that Disney has opened the doors to their design studio and granted access to Disney’s iconic characters for an artistic collaboration with an automaker. The Ioniq 5 is Hyundai’s flagship all-electric vehicle, and we are excited to share a limited edition version that will deliver an unforgettable experience for any Disney fan.”
