Genesis has launched the new Genesis Spectrum program, which is a subscription-like program that looks to simplify the leasing process.
The Genesis Spectrum program is similar to the Lexus Complete Lease program, which combines the standard lease payment and insurance into one payment. The Genesis and Lexus programs differ from other subscription programs, like Volvo’s Care by Volvo program, since it doesn’t let buyers swap out their vehicle after a short period.
Since the Genesis Spectrum program combines the insurance and car payment into one, it makes it easier for shoppers that are looking at the G70, G80 or G90. The insurance is provided by Metlife Home & Auto with a $500 deductible.
Genesis has not announced the pricing for the Genesis Spectrum program, which will be launched in select markets. Genesis also hasn’t confirmed which markets will get the program.