This year Acura is going to run a 30-second commercial that will feature the 2017 NSX.
Each year automakers spend big bucks to run commercial spots during the Super Bowl and this year will probably be even bigger as the Super Bowl celebrates its 50th anniversary. This year Acura is going to run a 30-second commercial that will feature the 2017 NSX.
The 30-second commercial showcases the new NSX with the Van Halen classic Runnin’ with the Devil playing in the background. Tagged with the words “What He Said,” the Acura Super Bowl commercial demonstrates the NSX is better described through raw emotion than words alone.
“In our Acura commercial, we wanted to convey the excitement of the NSX to a big Super Bowl audience,” said Jon Ikeda, vice president and general manager of Acura. “The high energy visuals are complemented by a big rock anthem, giving viewers just a taste of the emotion this new Acura supercar elicits.”