Ford and the Mahindra Group have announced new initiatives of their partnership that will see the two companies come team up to jointly develop new SUVs, and a small electric vehicle. The two companies signed five new memoranda of understanding (MoU) that will accelerate the development of the new models for consumers in India and emerging markets.
Under the new plan Mahindra and Ford will co-develop a midsize sports utility vehicle, that will be built on a Mahindra platform, but sold independently by both companies as separate brands. The two companies will also co-development of a compact SUV and electric vehicle, along with sharing powertrain portfolios, including the supply of Mahindra powertrains for Ford’s vehicles.
“Today’s announcement is the next step in the collaboration between Mahindra and Ford,” said Dr Pawan Goenka, Managing Director, Mahindra and Mahindra Ltd. “Both teams are working together on joint development areas in keeping with industry requirements and leveraging mutual strengths. We are excited about the synergies unveiled through this collaboration and the potential opportunities it will bring.”
Lastly Mahindra and Ford also announced plans to co-develop a suite of connected car solutions for consumers.
“Ford is committed to offering the best vehicles, technologies and services that fit the lifestyles and preferences of Indian consumers,” said Jim Farley, Ford executive vice president and president of Global Markets. “Listening to our customers and incorporating their future needs is the core premise of this collaboration. With utility vehicles and electrification as key focus areas, we are glad to see the progress our two companies have made.”