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First 2013 Cadillac ATS Goes to Charity

2013_Cadillac_ATS
GM has announced that the first 2013 Cadillac ATS produced for a customer will be auctioned with 100 percent of the proceeds going to Team Joseph, a non-profit organization that funds Duchenne muscular dystrophy research.

2013-Cadillac-ATS

In 2008, 5-year old Joseph Penrod was diagnosed with Duchenne, a disease that robs children of muscle function and ultimately attacks the heart and lungs. Joseph, now eight and living in Michigan, inspired the founding of Team Joseph and its mission to fund research for Duchenne treatments.

"There are therapies in development right now that could help this generation of children, but we have to keep the momentum going. Someday soon, when a child is diagnosed with Duchenne, it will not be a devastating disease but simply a manageable condition." said Marissa Penrod, Joseph's mother and founder and CEO of the non-profit. "Team Joseph is thrilled to be the recipient of Cadillac's generosity through the donation of the first ATS,"

"Donating the first Cadillac ATS will allow us to raise money and awareness for a very important cause," said Don Butler, vice president of Cadillac marketing. "It's our way of supporting treatment for Duchenne, with some of that research occurring in our home state of Michigan."

The crystal red, Premium-trim ATS up for auction will be fully equipped with a 3.6L V-6 estimated at 320 horsepower. The ATS is on its way to Barrett-Jackson's Las Vegas auction on Sept 20-22.

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