Before Chrysler declared bankruptcy and Fiat stepped in to hopefully save the barely surviving automaker, Nissan and Chrysler announced a partnership that would yield a new truck that would replace the current Nissan Titan. Well now that, that deal is off Nissan has stated that it remains committed to the full size truck market.
"We 're pretty much going it alone," says Nissan spokesman Scott Vazin. Vazin didn't state when we can expect to see a new Titan, but it is expected soon. It can't come soon enough since Nissan only sold 16,894 Titans in the first eleven months of this year compared to the best-selling Ford F-Series, which sold 365,416 units over the same period.
Full Story: USA Today
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Comments (9)
the Titan is the worst truck on the market full size or not and i dont know why they keep it around with such lowly sales.....
Posted by Phil | January 5, 2010 11:16 PM
Posted on January 5, 2010 23:16
Back in 2004 I was on the market for a truck... test-drive both and picked F-150 over Titan. Never felt bad about it afterward.
Posted by DuDe | January 6, 2010 12:17 PM
Posted on January 6, 2010 12:17
Too bad the partnership fell through. That would have really helped both of them. The Titan would of been given more street credit and the Ram would have been given the feel of more permanency and reliability in the consumers eyes.
Weather that would have actually translated into a better product for either of them I'm not sure. What kept my away from the Titan was one look at the frame.
Posted by tomt | January 6, 2010 1:32 PM
Posted on January 6, 2010 13:32
The Titan is another classic case of a competent vehicle introduced at the wrong time. Both Nissan and Toyota invested heavily in the full-size truck maket and sales of the Titan/Tundra have never matched the lofty sales goals.
Posted by longdxcommuter | January 6, 2010 4:26 PM
Posted on January 6, 2010 16:26
17,000 Titans this year. Ouch.
Nissan should focus on the success of it's Infiniti line and use those to help shape Nissan cars. The latest 2 door Altima is quite the looker.
Not everyone needs to make trucks to be successful. Just look at Honda or Hyundai. Not sure why Nissan is pushing this point when the writing is on the wall.
Posted by Trooper Bri | January 6, 2010 8:26 PM
Posted on January 6, 2010 20:26
longdxcommuter, the Titan was introduced in 2004 when truck and SUV sales were still very strong. It sold 83,848 in its first year of production. Just to prove it more, Ford sold 912,000 trucks that year and GM sold 975,000. The following year was when the $3 a gallon hit, but Nissan never recovered unlike Ford and GM. Today, it is un-powered and out classed heavily.
The 2nd Gen Tundra was just bad. Cams and cranks snapping first year in production. Doesn't go over well with the truck crowd since many depend on them for their lively hood. This, coupled with the last gen's rust issues, Toyota basically shot itself in the foot.
Posted by Avatar | January 6, 2010 8:58 PM
Posted on January 6, 2010 20:58
@Avatar:
Very interesting statistics. My question would be exactly how many trucks were Nissan (and Toyota) hoping to sell in ideal conditions? 83000+ is nothing to sneeze at ,but at the huge investment Nissan made (new US plant and included workforce). I imagine Nissan took it in the chin financially. The inherent problem for Nissan/Toyota is that they geared their respective trucks to the recreational buyer, whereas the US makers are well versed in the buying habits of full-size truck buyers. Their sales represent that. (Just for kicks, I went on the Ford website and was able to build a regular cab,rwd, stick shift diesel for not a lot of change/ re: perfect worktruck). This is something that Nissan and Toyota have been unable to do (due to lack of diversity of engine choices and trim models). I do see that Toyota is finally offering a work trim truck (smaller V8/more durable interior trim). But as you said, too little too late
Posted by longdxcommuter | January 7, 2010 1:07 PM
Posted on January 7, 2010 13:07
I'd actually rather see Nissan go it alone. We already have too many corporate clones (and if you just say GMC to Chevrolet, then yah, I still stand by my statement). And more variety never hurt anything.
The real problem behind the current Nissan full size line-up, SUVs and trucks, is that they are six years old. Even the F-150 got a facelift, new powertrains and enough new features to be considered "new" before the Nissan lineup.
Posted by Allen | January 10, 2010 7:34 PM
Posted on January 10, 2010 19:34
Nissan SUCKS
Their (filthy) company are useless & stupid
Nissan are scum, morons & gangster assholes (Their drivers, fans, etc are sore losers)
All their vehicles are all shit, rubbish, garbage & all dump
Their companies must be removed from this face of this planet
Nissan (forever) SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS, SUCKS & SUCKS
Posted by Anonymous1 | September 3, 2010 11:55 AM
Posted on September 3, 2010 11:55